Predictive Game Studio PrePlay Raises $3.1M Series A From Gary Vaynerchuck And Others

PrePlay, a New York-based predictive sports game startup, has raised $3.1 million in Series A funding. The company says it will use the funding to expand its staff and develop new apps for baseball and ?other entertainment related content.? The funding round was led by social media entrepreneur Gary Vaynerchuk, RSE Ventures? CEO Matt Higgins, and other angel investors, who's names have not yet been released. The terms of the deal were not disclosed. Users compete in social games on PrePlay to predict the outcomes of live TV shows. The company, formed in April 2010, currently has two titles: PrePlay Football and Molson Canadian NHL PrePlay, which was licensed by the NHL and (obviously) sponsored by Molson. As founder and CEO Andrew Daines said, the games are based on " the most interesting question in the world--what?s going to happen next."

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